Let us introduce your business to 600k readers every month!
Offbeat Home is an advertiser-supported site, and we love working with awesome indie businesses to help spread the word about their stuff like home accents, jewelry, accessories, clothes, and gifts — with banner ads starting at just $35.
Our readers are mostly young women between the ages of 21-35 — but Offbeat Home & Life aims for content that is somewhat gender-neutral and ageless. That said, we do have a decent amount of crossover with our sister-site’s Offbeat Bride‘s readership.
What do Offbeat Homies love?
Based on how previous ads have performed, Offbeat Homies love stuff like:
- Nontraditional Cosmetics and hair care
- Affordable home decor like lighting, ceramics, and accents
- Affordable fashion (especially plus size!)
- Nerdy things that smell good
- Daily-wear jewelry
- Candles and bath products
Since we do have a lot of reader cross-over with Offbeat Bride, if you have a product that appeals to both brides AND non-brides, Offbeat Home may be your sweet spot. Placements rates are a fraction of what they are on Offbeat Bride — but you’re still reaching thousands of brides![/section]
Does placement on Offbeat Home work?
I’ve had a GREAT experience with my sidebar banner ad on Offbeat Home & Life. It’s enabled me to dip my toe into advertising on one of my favorite blogs. The price is right for a small but growing business, and I can easily test out different banner images to see which has the biggest impact. My sales doubled since advertising with Offbeat Home & Life! -Carryn Golden, Golden Silhouette Studio
“We had some fabulous results. We saw an almost 10% increase in our orders, and an 11% increase in our sales numbers the day of, with a nice trickle down afterwards. Offbeat Home & Life readers always send the best notes too – today we received an actual sonnet in our inbox!” – Liora Dudar, Overtone
“Well, THAT went well. Within a few hours of my sponsored post going up, I’d already gotten enough orders to make back the money I spent on the ad. Everything else is just gravy!” – Meagan Moore
“After my ad ran, overnight my pageviews went up by over 100%, I was featured by several other blogs, and more than made up the price in sales. I HIGHLY recommend it: I’ve already convinced several artist friends to give Offbeat ads a try.” -Amanda Barr, No Tengo Miedo Clay
Our rates and zones
Here are our current placements available:
- Banner ads (starting at $35)
- Sponsored blog posts aka “advertorials” ($299)
- Custom placement like social media blasts (starts at $149)
Sponsored posts/advertorials are our secret sauce
We select indie businesses to feature in a blog post, which acts more like a customized publicity campaign than an advertisement. We write all about the ways that you cater to the unique needs of offbeat occupants, and while your advertorial is clearly marked as paid content, it appears with all the other editorial content, and is pushed out to tens of thousands of followers via Twitter and Facebook. The post also remains in the archives of offbeathome.com forever.
Ready for your own success story?
We make it a super easy, step-by-step process to get your business on Offbeat Home.